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A Few Words About Us

Advantage Research Services Group, Inc., is a full-service marketing research firm with notable expertise in consumer, business-to-business, healthcare, media, financial, and technical research. Supported by a management team with over 35 years of experience in the marketing research industry, our clients know that they are in the best of hands. 


At Advantage Research, we are dedicated to providing the highest quality of service in research methodologies including focus groups, telephone interviews, taste tests, in-home product use tests, mystery shops and more.

We conduct research in the following markets:

  • Detroit and Grand Rapids, Michigan
  • Fort Wayne and Southbend, Indiana
  • Columbus, Ohio


Advantage Research Services Group, Inc., is a member of the Marketing Research Association, a professional association dedicated solely to promoting, unifying and advancing the insight, opinion and marketing research profession. In addition, the owners have both received The MRA's Professional Researcher Certification which is designed to recognize the qualifications and expertise of marketing and opinion research professionals.

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